The General Practice Data for Planning and Research programme has developed a 5-phase communication plan which will:
- Define the scope of the communication and engagement approach
- Listen to people’s views and concerns
- Engage and involve the public, patients and health professionals in shaping the approach
- Demonstrate how we have responded to what we have heard
- Ensure the public is well informed about the improvements.
Here you’ll find more detail on how we’re working to deliver on these commitments.
Assurance
Engaging with key stakeholders to improve and assure the communication and engagement approach for the programme. In this phase, we will inform stakeholders of our planned approach, listen to their feedback and amend the communications workstream plan to accommodate those changes. We will also use this opportunity to seek buy-in from stakeholders and demonstrate transparency and listening in our work.
Read the assurance phase report.
Listening
We will listen to a wide range of people to gather views and understand their needs and concerns, building on the valuable information that has previously been shared with us. This will be used to inform the policy decisions, technology, processes, and our engagement and communications activity.
We have already developed a number of assurance groups to enable us to regularly meet with interested parties and to check our thinking as the programme develops. These groups will publish action notes and you can learn more about their Terms of Reference and membership on the dedicated pages.
We are always open to feedback as we develop the programme and anyone can contact us via [email protected] to give their views.
Read our listening phase report.
Engagement
We will run a series of events offering opportunities to talk with a broad range of people, such as patients and GP practice staff. We will explain the data collection, answer questions, and work together to ensure that what the programme develops meets their needs.
Demonstration
We will show how the feedback we have gathered during both the Listening phase and the Engagement phase has been used to help design the technology, processes, and communication materials.
Delivery
The new systems and processes that we have developed, informed by the earlier phases, will be launched. These will be supported in advance by information for NHS staff and the public about the data collection, their right to opt out, as well as how to change their choice if they wish to.
We have not set fixed timescales for each phase because the lessons learned in each one will need to shape the next. We are currently planning the listening phase and will publish further information about this shortly. We will ensure that we reach people from different backgrounds, including those that are digitally excluded.